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United Parents in USA Today

As a result of my outreach, the United Parents Child Protection Service™ and its CEO Hanan Lavy were featured in technology reporter Byron Acohido’s USA Today story on internet risks for children.  The article includes a pair of quotes from Lavy, and United Parents is the only online child-safety product mentioned.

nanoRep: on the radar

Last summer I began working with innovative help-desk startup nanoRep, whose product is amazing and boasts two, patent-pending technological advancements over industry standards.  Other customer-support solutions successfully leverage social media to connect customers to reps quickly and easily, but in the big picture they all encourage the expansion of the support department.  That’s great for customers, but expensive for companies.  nanoRep is first to develop a solution, which not only provides a great user-experience for customers, but also allows companies to grow their business without escalating support costs.

As a result of my outreach, Read Write Web included nanoRep in a trend story alongside recognized help-desk leaders Zendesk and Assistly.  Other coverage included case-studies of nanoRep clients in InformationWeekInternet Retailer and 1to1 Media, and writeups in E-Commerce Times, Business News Daily, MSPmentor, Startup Beat, TMCnet and Website magazine.

Launching ‘The Final Edition’

In May I teamed up with PKPR to launch a new humor website from comedy legend Tony Hendra.  TheFinalEdition.com launched with a no-holds-barred parody of NYTimes.com, imagining the paper’s last ever issue.  This Is Spinal Tap fans know Hendra from his role in the cult classic as band manager Ian Faith, but his comedy chops extend way beyond into breakout parodies like Not The New York Times (1978), Off The Wall Street Journal (1982), and one I worked on at PKPR in 2008, My Wall Street Journal.

Reuniting with an irreverant genius like Hendra was a gas, and my outreach secured him top web culture coverage including Time.com, Wired.com, Politico, Salon.com, The Atlantic Wire and The Next Web.